December 3, 2022



Mark Bennett: Diminutive Myra Janco Daniels stood tall in endeavor global | Data Columns

Consider a 24-year-old girl launching an selling corporate in downtown Terre Haute that in a while became a $1-million-a-year endeavor.

Now, take into consideration that going down in 1949.

Myra Janco Daniels did that. And she or he did it while however studying at Indiana State Lecturers College and working nights at Meis Department Store.

Those years marked the main steps in a occupation that spotted Daniels develop into a national pressure in selling; rework Naples, Fla., proper right into a thriving and elite arts staff; and raise necessary finances for philanthropic projects. In 1967, she married an similarly influential selling executive — Draper Daniels.

He created the enduring Marlboro Guy, Jolly Green Huge and All-State’s “You’re in Just right Palms” ad campaigns and in part inspired the primary Don Draper personality inside the 1950s-based TV assortment “Mad Men,” which aired on AMC from 2007 to 2015.

Draper Daniels met Myra at Chicago in 1965, bought the ad corporate for which she was once serving as executive vice president, and asked her to stay on as its president, inspired by means of her sort. Myra became the only girl to hold this kind of position with a vital national ad corporate, based on her personal internet web site. Draper served since the corporate’s ingenious director. Myra handled its promoting and advertising. Their company thrived, coping with accounts for Colgate-Palmolive, Maytag and other fashionable producers.

Her accomplishments persevered, despite the fact that, properly after his lack of existence from maximum cancers in 1983 following their switch to Florida.

“She was once reasonably remarkable,” discussed Bernie Carney, a retired, 92-year-old businessman who was once a student in college classes Daniels taught at Indiana State.

Other friends discussed the similar about Daniels, who died June 22, merely 4 days wanting her 97th birthday.

“She was once a truly small, diminutive girl — underneath 5 foot — alternatively her stature was once so large,” longtime friend and businesswoman Ursula Pfahl discussed Tuesday by means of phone from Naples. “There was once this very small one that finished large problems.”

Daniels started humbly alternatively impressively. She was once born and raised in Gary throughout the Great Depression. As a 4-year-old, Myra was once asked by means of her grandmother, “What do you need to be whilst you increase up?”

“In value,” the little girl replied, based on Pfahl, who’d heard Daniels tell that tale.

Terre Haute was once the main position to peer her understand that purpose.

She decided on to wait Indiana State, reasonably than the Faculty of Chicago and Northwestern, after Indiana State president Ralph Tirey met her at the local bus station for a campus pass to and took her to lunch, hoping Daniels can be part of the Sycamores’ debate staff. Daniels did more than that.

Wanting a place to stay, Daniels authorized a suggestion to stay with a retired New Goshen faculty teacher, Goldie Hiatt, agreeing to do house duties and typing in industry for rent. “The only drawback was once, Myra had under no circumstances completed laundry,” Pfahl outlined.

So she took Hiatt’s laundry to a space laundromat and offered it once more to the house. Inspired by means of the outcome, Hiatt asked to moreover do laundry for a friend. “Myra discovered she had to fess up,” Pfahl discussed.

The two women became friends, and Daniels wound up taking care of Hiatt in Chicago by the use of the lady’s final years.

While just a freshman at Indiana State, Daniels served as editor of The Statesman, the campus newspaper. She temporarily sought a role at the Terre Haute Tribune newspaper, alternatively its editor refused to hire a more youthful female college student, whom he categorized “a paper doll.” So, Daniels walked down Wabash Street to Meis Department Store and in an instant landed an selling process.

A variety of years later, she took $200 from her monetary financial savings account and started her non-public ad corporate, Wabash Selling at 522 Ohio St. All through the primary year, she had 10 employees and $1 million worth of invoices. Daniels was once however attending Indiana State.

“I suggest, she was once busy,” Bernie Carney recalled. Daniels moreover taught promoting and advertising classes at Indiana State and Indiana Faculty, together with a grab’s degree.

Daniels generally spoke of her Terre Haute years, discussed friend Laney Meis, whose past due husband Lucien served as Meis retail outlets president and was once a more youthful store employee when Daniels worked there.

Daniels may well be hard, Laney Meis discussed, alternatively only on account of “she wanted each and every little factor to be top drawer.”

Her passing, Meis added, “is like the highest of an duration.”

Once Daniels and her past due husband moved to Florida following his retirement, she directed her energies in opposition to rising the arts and philanthropic projects. She helped put across “top drawer” staff assets to Naples on southern Florida’s Gulf Coast. Her maximum notable introduction was once the Philharmonic Center for the Arts — now steadily referred to as Artis-Naples — in that wealthy city of 21,750 citizens. More than a song center, “the Phil” generally is a hub of cultural finding out studies for teenagers and adults. Daniels moreover led a fundraising effort to increase a symphony orchestra on Marco Island, Daniels’ initial Florida place of abode, which later became the Naples Philharmonic.

Those assets helped Naples get named “Largest Small Paintings Town in The us” inside the 2005 information “The 100 Largest Paintings Towns in The us” by means of John Villani.

“She put this town at the map,” Naples resident and ISU graduate Norm Winski discussed by means of phone Tuesday.

Obviously, Daniels disproved the “paper doll” label situated on her a few years up to now once more in Terre Haute, many events over. Her contrasting first encounters with the Indiana State college president, Draper Daniels and Goldie Hiatt moreover reflect Myra Janco Daniels’ legacy.

“None folks must underestimate the affect we now have now on people, specifically more youthful people,” Pfahl discussed. “On account of those impressions we now have now can ultimate a life-time. And folks were obviously her Terre Haute impressions, and she or he spoke of them generally.”

Mark Bennett might be reached at 812-231-4377 or [email protected]

See also  Are Private Loans More secure Than House Fairness Loans?